Housist was set up in 2017 when Koen Loor and Sicco Behrens decided to join forces. Koen and Sicco first met in court when a mutual business partner was charged in a civil procedure in 2014. There was a click and a few years laters this resulted in jointly starting Housist.com
Koen started pioneering on the internet at the age of 14 and he partnered in multiple start ups such as : Tandarts.com, Local Leads Factory, MDLinking.com and a boating company in Amsterdam. where he experienced the commercial possibilities of the web and where he learned how to generate leads and converted them into revenue. Koen is a self educated technician and lives in the centre of Amsterdam
Sicco was a pioneer back in 1997 when he started Bookingsnet.UK. His venture merged with Bookings.nl to become what is now known as Booking.com. He was responsible for the European expansion and grew Booking from being operational in 4 countries to over 20. Sicco is currently owner of Your Amsterdam Housing a small family style serviced apartment provider in the historical centre of Amsterdam. He also heads ASAPNL the Dutch branch association for serviced apartments.
Sicco holds an MSc and is married and has two children. He lives in Amsterdam.